Ridiculous Food Product: Smuckers Uncrustables

by Ryan Wanger on January 12, 2009 · 51 comments

Before scrolling down, think to yourself for a moment. Uncrustable. It’s an odd word to use to describe a food product, right? What could it be? I’ll save you the guesswork.

Yes, apparently making PEANUT BUTTER & JELLY sandwiches is too much trouble for parents in today’s go-go world. What they need is for someone else to make the sandwiches, freeze them ahead of time, ship them across the country wrapped in plastic and cardboard where they can be kept safely fresh in a supermarket freezer, hurried home (so they don’t thaw!) by said parent (who is too busy to spend 15 seconds making a fresh sandwich, but apparently has time to do their own grocery shopping and locate this product in the frozen foods section?) and then withdrawn from the home freezer when the time is right (weeks or months down the line, because obviously if the need was for a peanut butter and jelly sandwich for lunch tomorrow, they’d just make a fresh one, right?).

From their site:

Simply keep them in the freezer, then pack them in your lunch in the morning. By lunchtime, Uncrustables® are thawed and ready to eat.

Smuckers found a need that didn’t exist, and provided a solution. Or maybe I am wrong and there are millions of school children opening their lunchboxes each day saying: “Oh man, my PB&J is stale AGAIN!”?

If you still aren’t swayed, take a look at the ingredients:

  • BREAD:
    • ENRICHED UNBLEACHED FLOUR
      • WHEAT FLOUR
      • MALTED BARLEY FLOUR
      • NIACIN
      • REDUCED IRON
      • THIAMIN MONONITRATE
      • RIBOFLAVIN
      • FOLIC ACID
    • WATER
    • HIGH FRUCTOSE CORN SYRUP
    • YEAST
    • PARTIALLY HYDROGENATED SOYBEAN OIL AND/OR SOYBEAN OIL
    • CONTAINS 2% OR LESS OF:
    • WHEAT GLUTEN
    • SALT
    • DOUGH CONDITIONERS - MAY CONTAIN ONE OR MORE OF: (apparently they aren’t sure which ones they used)
      • DIACETYL TARTARIC ESTERS OF MONO AND DIGLYCERIDES (DATEM)
      • MONO AND DIGLYCERIDES
      • ETHOXYLATED MONO AND DIGLYCERIDES
      • SODIUM STEAROYL LACTYLATE
      • CALCIUM PEROXIDE (which is used as an oxygen fertilizer and “For all practical purposes calcium peroxide is insoluble in water” according to wikipedia)
      • ASCORBIC ACID
      • AZODICARBONAMIDE
      • L-CYSTEINE
    • YEAST NUTRIENTS - MAY CONTAIN ONE OR MORE OF
      • MONOCALCIUM PHOSPHATE
      • CALCIUM SULFATE
      • AMMONIUM SULFATE (also commonly used as a fertilizer)
      • CALCIUM PROPIONATE (MAINTAIN FRESHNESS)
      • CORNSTARCH
      • ENZYMES (WITH WHEAT)
  • PEANUT BUTTER:
    • SELECT ROASTED PEANUTS
    • DEXTROSE
    • VEGETABLE MONOGLYCERIDES (FROM PALM OIL)
    • SALT
  • STRAWBERRY JAM:
    • STRAWBERRIES
    • HIGH FRUCTOSE CORN SYRUP
    • CORN SYRUP
    • SUGAR
    • PECTIN
    • CITRIC ACID
    • POTASSIUM SORBATE ADDED AS A PRESERVATIVE

Thankfully, strawberries are the first ingredient of the jam! Sadly, the next three ingredients are sugar. Has anyone ever tried these? Word on the street is they taste like PB&J without the bread. Heavy on the jelly.

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{ 48 comments… read them below or add one }

Toby (The Organic Dish) 01.12.09 at 8:59 am

Bllluuuuccckkkkk!!

However, I am slightly surprised that their peanut butter lists sugar “only” as the second ingredient. Last time I checked several of the highly marketed brands of peanut butter available at the local grocery store actually list sugar as the first ingredient.

certron 01.14.09 at 7:20 am

Besides being a foodstuff of questionable value, Smuckers tried to get a patent on said crustless concoction, specifically, the crimping method. Thankfully, that one was rejected: http://www.signonsandiego.com/uniontrib/20050409/news_1b9smucker.html although they still hold a patent (purchased from the inventors, I assume) covering the object itself.

While searching for this tasty patent morsel, I came across another site listing a few reasons why these ‘untouchables’ shouldn’t be eaten: http://propercourse.blogspot.com/2007/08/uncrustables.html Spoiler alert: “They taste vile.”

Aaron paxson 02.27.09 at 2:58 pm

The Kenai Peninsula Borough School District has been serving these “sandwiches” at my high school in Homer, Alaska and several of us are questioning their nutritional value. They contain few organic ingredients, except for peanuts, vegetable oil, salt, and molasses. Refined sugar is the third ingredient; and the sandwich also contains grape jelly, high fructose corn syrup, and corn syrup. Several of us are researching the additives, WE ARE CONCERNED!

Ryan 08.23.09 at 8:37 am

The way you speak of Uncrustables, you make it sound as if they are the direct spawns of Satan, himself.

The fact is, Uncrustables taste better than your typical PB&J Sandwich, they make much less mess, and they are convenient. I went canoeing with 8 friends, and we decided to stop and eat. Guess what we had! Uncrustabes, granola bars, and water. It was (at least moreso than many meals) healthy, easy, convenient, and quick. We didn’t need to go through with bringing peanut butter, jelly, bread, knives, plates, or anything. We had it there in front of us. Done.

Consider alterative arguements before making your own.

TheReluctantEater 08.23.09 at 10:32 am

Ryan, I did consider the alternative arguments before making my own. All of your arguments revolve around the consumer convenience of Uncrustables, which is hard to refute. They are designed to be convenient for the consumer. (Their environmental convenience however, cannot be defended)

This blog has nothing to do with the convenience of food. Our march towards food convenience is what got us into the mess we’re in, where consumers can call Uncrustables (a product with roughly 38 ingredients, 5 of which are sugar, and more than a dozen that are basically chemicals) “healthy” with a straight face, while condemning those who suggest otherwise.

Darren Schmitt 09.04.09 at 3:11 pm

Ryan, Love your comments. My kids were introduced to uncrustables at school and were touting them as “hot lunch.” Because the kids liked them my wife started buying them for after school snacks since I guess she figured they were a little healthier than a cookie- that was until I went shopping with her and found out how expensive they were. I am a tight wad and put an end to that. As a dad I had every complaint you posted plus the fact that bread is square and not round - I’d love to know what smuckers does with the krust and the rest of the soft bread my kids would have eaten….

Anyways, I invented my own device where I could make my own sealed crustless sandwiches that would satisfy my kids smaller stomachs and allow me to make them healthier sandwiches. I call it the Krustbuster and so far parent love it cause they can use the undisturbed crusts in croutons casseroles and stuffings and there are no sharp edges so kids can use it. Did I say I made it dishwasher safe ? It also doubles as a container that keeps the sandwich fresh and unsmushed in their lunch sack so the apple and milk can’t attack the sandwich. It ends up as soft and fluffy as the minute you made it. Oh and also did I say it works great on any bread not just enriched unbleached flour breads :)

Also I had a 55 year old biker email me and tell how much he loves to make his pre-made sandwiches with the Krustbuster and he packs them full of good protein. He says its the only way to eat a peanut butter and honey without the honey running down his hands while biking.

Try a healthy tuna fish Krustbuster- Smuckers would never attempt to freeze that.

I’ll send you a free one if you’d like to review it.

Murph 09.15.09 at 9:29 am

I have to say, I am in love with the PB and honey wheat uncrustables and I am in my twenties. I can’t make a sandwich for less than the 210 calories that an uncrustable has, and it tastes amazing. Unfortunately, most of the stores around my house stopped selling the honey wheat flavor, so I’ve been without my delicious lunch for months. I love Darren’s comment about his crustbuster, I am curious about how to make a sandwich with the honey without it getting everywhere. How did you make this crustbuster and where can I get one myself?!

TheReluctantEater 09.15.09 at 10:00 am

Murph, check it out: http://www.krustbuster.com/

Darren Schmitt 09.15.09 at 10:42 am

Murph,

For bike rides I use a wheat Grandma Sycamores bread, Skippy Peanut butter, spread on both sides of the bread, ( for long rides the peanut butter acts as a barrier to the honey so it doesn’t soak into the bread ) glob some honey in the middle of the first piece - ( There’s a thick white honey that tastes awesome that you can spread on ) put the top piece on and put it in the krustbuster- push down and it cuts the crust off and seals it into a square pocket sandwich. I can then freeze them the night before or make it fresh if I have time.

You can see a animation of the utility on our front page at Krustbuster.com and there is a independent review done on it by a NBC station in Atlanta. The link is on our front page under Krustbuster in the news.

There are also some actual step by step instructions under Sandwich ideas on the website. After getting the kids off this morning my wife didn’t have time to cook an egg for her egg sandwich so she threw an egg in the Kupbuster (cooks a square egg in a microwave like mcdonalds but a lot healthier ) and put it between two pieces of bread and she was out the door to the gym in about a minute.

You can order the Krustbuster direct from my website or there are a lot of gourmet kitchen shops that carry it all over like Spoons and Spice. I know that Bed Bath and beyond are testing it in some stores.

The two new sandwiches I will be posting on the website soon are a what my kids call “dad’s famous hot dog pocket sandwich and dad’s famous sweet cream cheese french toast. Good luck on your quest for some great sandwiches.

Michelle Q 09.15.09 at 2:37 pm

Yeah, I’m a little irked at WXIA . . . I submitted the Krustbuster for their “Try it before you buy it” segment many, many months ago. Then never even got an email that they’d chosen to try it! I’m glad they liked it though!

I’ve been pondering one for months. I’ve even taken the first steps to buy it . . . but always get nervous when IE “warns” me that the certificate doesn’t match, etc, and put it off (again). At some point I’m going to have to ‘give in’ and take the plunge.

I love the idea of making an entire loaf’s worth at a time and freezing them to grab, as needed, to thaw in my daughter’s lunchbox. I can control what goes in them, and thus feel a lot better about them too.

Gnometree 09.26.09 at 10:16 pm

I think that the end of the world is nigh. If these products ever hit Australian soils, I’m boycotting them.
For the kids researching the food additives, go to http://www.fedup.com.au

Sweeties Swag 09.27.09 at 5:54 pm

Thanks so much for this post. I was just going to review this product for my own site (Smuckers Uncrustables) and thought I’d read what others are saying. I like how you break out all of the ingredients. It is a price we pay isn’t it - we want convenience and then wonder why we are a fat nation and have so many diseases. We want it now and really don’t care what they put into it to make it that way.

Darren - I would love to review your Krustbuster on my site but there is no way to contact you on your site - no email me. Feel free to contact me instead. Sorry TheReluctantEater for “borrowing” your site for just a sec but thanks and thanks again for the post.

Sweeties Swag 09.27.09 at 5:57 pm

Oh and in your defense, this IS your blog right? So what people read IS your opinion and if they don’t like if they can always go to the 100 zillion other blogs out in the Blogosphere. Don’t you just love it when someone comes to your blog, reads what you have to say and tells you that you shouldn’t have that opinion. Duh, that is why we setup a blog in the first place - to tell OUR opinion :)

TheReluctantEater 09.27.09 at 6:10 pm

Thanks Sweetie! Come back and let us know when you’ve reviewed it on your blog.

Sweeties Swag 09.27.09 at 6:44 pm

I am putting it up tomorrow with a link to your post here. Actually, Smuckers is giving away 20,000 coupons for these things tomorrow (http://www.smuckers.com/promotions/uncrustables/) - my job is just to tell the world they are free :) But I like what you said so I give the readers the option to find out the truth from you. Thanks for your site.

Mama_of_2 01.02.10 at 5:44 pm

Hey i was just reading about these. I don’t buy them for my kids due to the fact that i can just make them PB&J sandwiches quickly and easily ..for wayyy less money. I did like the fact that the edges were sealed though so i purchased a tool to seal them. It must be like the “krustbuster” mentioned above. I don’t know what mine is called..i got it at a pampered chef party thing. Just thought i would throw out some extra possiblilies if you decide to get one of these neat lil gadgets!!! I bought some pie crust (dough) and filled with apples and toasted peacns and im making mini sealed pies. (kinda like hostess…only fresher and tastier!) i’ve also done it with pizza dough and filled with sauce and cheese..for mini kid friend calzones. I love it!!!

Jacqueline 01.23.10 at 6:26 pm

I’m not a kid, but I love Uncrustables! They are delicious! I can not make homemade PB&J that tastes good…. seriously, that’s how lousy of a cook I am. And all because a parent packs these for their kids doesn’t mean they are lazy or a bad mom. Geesh.

Suzanne 02.14.10 at 5:04 pm

I don’t see what the problem is with this product. It’s convenient, so what? I make my own macaroni and cheese from scratch, make my own syrup for our whole wheat pancakes, I make our juice with a juicer, we eat granola and yogurt, turkey bacon, veggie burgers, raw vegetables and fresh fruit….and I buy Uncrustables. It’s a convenient snack, not a complete diet…so why does it matter if it’s not 100% goodness by (who’s?) standards.
Just because a person buys these convenient products doesn’t mean they are lazy or their kids are overweight and unhealthy. My children have little body fat, lead an active life and eat anything from corn dogs to sushi to asparagus. Heck, while I was grocery shopping today, the cashier commented on how healthy we eat. Guess what else was in our basket….Uncrustables! Just because a person buys these pre-packaged products doesn’t mean it should be stereotyped into an ‘unhealthy lifestyle’ like previous posters have suggested.

TheReluctantEater 02.14.10 at 6:18 pm

Good point Suzanne. I’m curious though…it seems like you make an effort for them to have really healthy food, why does Uncrustables get an exception? Part of my mockery of this product is that they took one of the easiest foods you could possibly make, and made it “more convenient”. This tiny time savings has created a ton of negative effects that are basically passed along to society as a whole: extra energy required to refrigerate, extra garbage for our landfills and the people eating them: you took a product that at it’s simplest is peanuts, fruit and bread and turned it into 40 ingredients.

I understand why you would take offense to some of the things said in this post, but it’s the same as asking someone who recycles, walks to work, and has solar panels on their roof why they drive a Yukon. You definitely get points for all the other great stuff you do.

And this blog tries to be about 100% goodness, that’s why products like Uncrustables get bashed.

Always Busy 03.06.10 at 6:19 pm

Why do you have such a problem with the ingredients? If you were to make a regular PB & J out of similar bread, peanut butter, and jelly it would have almost identical contents.

I get these for the convenience. I don’t eat them often, but if I am in a rush in the morning it’s easy to grab one, and it’s healthier (and cheaper) than buying whatever I can find around work. Also, I live alone and do not eat much bread. If I were to buy the individual ingredients for PB & J most of the bread would go bad before I could use it.

I would agree that the majority of Americans are lazy and unhealthy when it comes to food. However, these are much healthier than most easy frozen foods, and much more tasty.

Michelle 03.18.10 at 6:11 pm

I completely agree that the PB&J is the easiest possible lunch to make. I personally would also prefer that any PB&J my 2 year old eats be made of organic ingredients. Unfortunately, when I make a PB&J (or any sandwich for that matter) he will open the sandwich up, take a 2-3 bites of the sandwich filling, and ignore the remaining 80% of the sandwich. The sealed edges of the Uncrustable prevent him from picking and he eats every bite, every time.

Did I mention that he’s also in the bottom 5th percentile for weight? Every bite counts with us and this is just one of the few calorically dense, nutritious foods he will eat (yes, there is at least average nutritional value to be had here).

Just as I am acting responsibly by teaching my son at an early age the role we have as stewards of our planets, I am also acting responsibly in my role as his parent by getting him the food he needs for development and energy.

My real hope is that Trader Joe’s or Whole Foods will soon carry a whole-grain, organic, and reduced packaging version of this product. Until then, we will gladly buy Uncrustables.

TheReluctantEater 03.18.10 at 7:32 pm

Michelle, you should check out the Krustbuster (see Darren’s comments above). http://www.krustbuster.com/ It does the same thing to your homemade sandwiches.

Michelle Q 03.18.10 at 8:57 pm

It does do the same thing. And the idea of healthier, wider variety, limitless ‘uncrustables’ is appealing . . ..

However, sending my cc# over a site w/ a “security certificate warning” doesn’t exactly make me feel warm and fuzzy. And phone calls to the only number on the site I can find, which sends me to another businesses voicemail, that don’t ever get returned don’t help me feel any better about it either.

I have *wanted* to buy one for months now (note my comment 6 months ago to this same concern), but just can’t find a reason to get comfy trusting an unresponsive unknown with my credit.

Darren 03.18.10 at 10:56 pm

Michelle,

Hi it’s Darren, Owner, Inventor of the Krustbuster. Sorry to jump in on this blog - I get these threads…I just wanted you to know that the KRUSTBUSTER.com site has an SSL and is secure. There was a 10 day period months ago when we were changing the shopping cart and the SSL took time to activate. If it still shows up as non secure - clear your cache in your email prefs as your browser may have our old site cached in your browser. The phone number you call is for Final Touch Products which is the parent company of the Krustbuster. My full time job is filming weddings and corporate productions so it may take a few hours but I do return calls personally - the krustbuster was a project my wife and kids pushed me into. Also if you don’t feel comfortable buying on our site try Bed Bath and Beyond’s website, Harriet Carters Magazine, and there are quite a few gourmet kitchen shops across the US that carry our product. Amazon, ebay and many other online stores also carry the Krustbuster.

Sorry you had a bad experience on the website. If you shoot me an email I’ll send you a Best Seller pack at no charge for your troubles :-) darren@krustbuster.com

TheReluctantEater 03.20.10 at 9:44 am

Thanks Darren (and Michelle). Awesome customer service!

Michelle Q 03.25.10 at 6:28 pm

That IS awesome customer service!!!

I’m kind of embarrassed that it seems I over-reacted to a cached page. I apologized to Darren via email - but I’m happy to have the chance here too! Sorry!

I promise I’ll be back to tell y’all how much I love it!

Michelle Q 04.24.10 at 6:29 pm

K . . . I *LOVE* the Krustbuster!!! I’ve had other products that claimed to do similar things in the past, but they were really more suited to other uses (like fried pies, with ‘raw’ doughs rather than bread, etc). But the Krustbuster REALLY WORKS! The edges are completely sealed, and I haven’t had any issues with the bread splitting (another problem w/ other types). Now I can make my own “uncrustables” with whatever (healthier and more varied) options I want. THANK YOU!!!

cherie 04.29.10 at 2:17 pm

well i think that uncrustables are a great idea for kids for a couple of reasons first its really hard to make a mess with them and children for the most part hate the crust on their sandwhiches and if your on the go to like the beach or something their nice and you dont have to pack the whole kitchen sink when you go. plus they help keep everything else nice and cool. as far as nutrition there no worse then any other kid snack if you feed your child little debbie snacks or fruit roll ups. Plus not every mother is not a stay at home mom like some and trying to get your children and self ready in the morning can be a project for some. Every household has different circumstances and who is to judge why a parent chooses to feed their child what they do.

TheReluctantEater 04.30.10 at 12:04 pm

@cherie In the last few decades, our food world has suddenly become divided into two camps: convenient and inconvenient.

Convenient:
- Pros: saves time
- Cons: uses more chemicals, additives, preservatives (bad for our bodies), and requires extra packaging and refrigeration (bad for the environment)

Inconvenient:
- Pros: healthier for our bodies and the environment
- Cons: does not save time

We are all free to make our own choices, but the aim of The Reluctant Eater is to encourage people to choose health over convenience. For those who think they don’t have the time to “make” healthy meals - PB&J sandwiches (possibly THE easiest food to make) is a great place to start.

nikki 04.30.10 at 1:55 pm

I chose health over convenience 80% of the time. Im not perfect because its fun to eat junk sometimes. And I think thats ok. But the fact is I rarely serve anything that comes out of a box. I even make our bread and pizza dough rather then ordering out.
But…I have three kids, two in grade school one in middle school. It takes me 30 minutes to make lunches in the morning and mornings are hectic anyway.
My kids get very fussy if I make the sandwiches the night before, they can always tell. And nope, they never ever ever eat the crust! Out of desperation to save just 10/15 minutes I tried Uncrustables.
I love them, the kids really love them and its cut 20 minutes out of my morning. Maybe 20 minutes doesnt sound like much to some but for me its a real treat!

TheVisceralScientist 05.07.10 at 10:29 am

“If you were to make a regular PB & J out of similar bread, peanut butter, and jelly it would have almost identical contents.”

Bullcrap. Wtf are Ethoxylated Mono- and Diglycerides? AZODICARBONAMIDE?
L-Cysteine???? This sandwich, in my opinion, will kill faster and more easily than ten cigarettes a peice, and contains 25 Freaking percent of daily fat. It has more calories than two pops, maybe three, and more than half of them are from fat alone! We eat these in SAFE at school (if you get in trouble), and if I was a conspiracy theorist—-

Gnometree 05.08.10 at 5:08 pm

Nikki, why aren’t your kids making their own lunches, particularly the one at middle school? Even a 4 year old can make a PB&J sandwich. Surely even the youngest one is capable of grabbing a yoghurt tub and an apple from the refrigerator, a granola bar from the pantry and put them in a lunch sack? For my youngest I have a photo showing what goes in a packed lunch and he does it all himself (he is 5).

Dre 05.14.10 at 10:20 am

Uncrustables are the bomb! They are great for hiking and camping…less mess and no utensils needed.

The only negative is that they DON’T contain the crust. I always thought people were weird for peeling the crust off of their sandwiches. It’s the best part! IMO

Nevertheless, the likely intention of Smuckers was to make a convenient frozen PB&J sandwich, not supplant the “time-honored tradition” of making a PB&J itself. After all, their most profitable product is their jellies and jams.

Tacomamama 05.29.10 at 1:35 pm

I recently cut 20 minutes of sacred coffee drinking time out of my morning schedule to make lunches for my kids 4 days a week. It has been totally worth it. I keep more fruits and vegetables in the house (because we need them for lunch, not just dinner) and I’m finding that the kids are open to trying a lot more new things now that their taste buds aren’t dulled from all the sugar, fat and salt.

My kids aren’t big on sandwiches and crust, either. I make them toasted cheese with the crusts cut off, (The toasting helps the bread hold together) whole wheat crackers with simple ingredients (reduced fat triskets only have 5 ingredients) a little bag of peanut butter with a corner cut off so they can squeeze it on the crackers (usually the only disposable thing other than a juice box), or rolled up slices of lean turkey and cheese, and always at least 2 fruits and/or veggies with no sugar added 100% juice boxes. (Or their reusable water bottles.) Anything but apples and pears can be sliced up the night before, and I bought bento lunch boxes at a local Asian market that keep the produce safe from getting squished, in little compartments.

If I had read that last paragraph a year ago I’d probably have thought “who has the time to do that?” But it turns out, I do. Think about it this way - 100 years ago a lot of moms had to go out back and milk a cow if they wanted milk for their kids’ lunches. All we have to do is make a little time.

Perpetually Outraged 05.31.10 at 6:03 am

Who are these idiots who have the FREEZER SPACE to go along with the poor sense to purchase these packets of garbage? And since when is it “easier” to find these stupid things, haul them home and store them in your freezer than just slapping the PB and J on two pieces of bread? Do these idiots find all the shopping required to replenish these pieces of crap somehow more convenient?

And what in hell is WRONG with bread crust? Who taught little snots that the CRUST of the bread–the best part, IMO–is somehow BAD? Eat the sandwich, ya little farts–there are kids in Africa who are starving and would give their eyeteeth for this thing!!!!

Michelle 05.31.10 at 7:55 am

Hi Ryan,

I hope that your intent is to encourage an open and dynamic discussion on your board and not to allow personal attacks against readers. I understand that some people jump on board just to vent their frustrations with the world but really, allowing such replies as the last one is bad for business.
Signed,
An idiot with a little fart

GrandmomJ 06.07.10 at 7:12 am

First time I saw the uncrustables I had to laugh - looks just like the sandwiches we used to make as kids and cut with a ravioli maker. And we could make circles or squares. Shame on Smuckers for trying to sue anyone over these! We used to make PB&J sandwiches on Sunday and freeze them for the whole week’s lunches when my kids were taking school lunches. Worked great!

Michael W. 07.21.10 at 5:01 am

FYI, according to Wikipedia, “Annual sales are around $US 60 million.”

Kristy 10.28.10 at 9:16 am

we have thhese at out school, they’re amazing. I don’t like crust, and the pinched ends are the best part. :D

Kellie Norton 11.07.10 at 10:22 pm

I’d say that kids arent interese in all of these facts, what they are interesed in is the shape and the fact that it is store bought. The makers of this are actually prety smart if you ask me. Id prefer one of these over an ordinary sandwhich anyday.

Ryan Wanger 11.08.10 at 12:15 am

Kellie, it saddens me that 1) shape and 2) “store bought” are your two most important considerations when purchasing food. But I understand, because that’s what millions of other people do also.

I just want to clarify…what you are saying is that you are going to entrust your food purchasing decisions to whoever does the best job marketing?

Always Busy 11.08.10 at 8:23 am

To TheVisceralScientist-

Please note that I said SIMILAR bread, peanut butter, and jelly. Sure, there are more organic products available, but they are usually more expensive, some kids won’t eat them, and I’m guessing most Uncrustable purchasers aren’t buying them. If you get cheap, generic white bread and Smucker’s jelly to make your own sandwich, do you really think the nutritious content will be that different? (Also note that Uncrustables have white AND wheat bread available). Also, I highly doubt that Uncrustables are more harmful to your health than “ten cigarettes a peice.” I practice health care law- we get a lot of cigarette- related cases, but I have yet to see an Uncrustable case.

I’m not saying that these are perfectly healthy. However, they’re a lot healthier than the “Lunchables” my mom gave me in middle school, and miles above the deep-fried lunches sold at the school. I understand that Uncrustables don’t fit in to an all-organic farmers-market diet, but neither does your average home-made PB&J. Of course there’s a healthy alternative, but do you really think that the people who make PB&J out of organic multigrain bread with homemade jelly are the ones buying Uncrustables today? If anything, they are replacing McDonald’s and Lunchables, which makes the Uncrustables the ‘healthy alternative.’

Kellie Norton 11.08.10 at 9:11 pm

I know where your coming from, but I was just saying that is how alot of people look at it.

Dirk 12.07.10 at 9:08 pm

Bread, peanut butter and jelly at home have the same ingredients, making the argument that Uncrustables are somehow ‘less’ healthy no longer valid.

Sheila 08.31.12 at 2:15 pm

A peanut butter and jelly sandwich made from home has 370 calories, 22 grams of sugar, 17 frams of fat, 12 grams of protien, 7 grams of fiber and 340 grams of sodium. Thats with 2 tbsp peanut butter(creamy) 2 tbsp Jelly and 2 slices of smartwhite bread. ONE uncrustable has 210 calories, 9 grams of suger, 9 grams of fat, 6 grams of protien, 2 grams of fiber ,and 240 grams of sodium. They are not a totally healthy meal, but they are not the “evil killer” you make them out to be either.
Homemade is actually WORSE in terms of calories and fat and suger and sodium which , as a nutritionist, is what you want to keep an eye on. Aside from that fact, A home made pb&j by lunch time gets soggy and the kids are not likely to eat a it when the bread is saturated with jam juice. This does not happen with an Uncrustable. If you freeze a Homemade pb&j it STILL gets so soggy the kids wont eat it(according to my oldest, who isent not a picky eater by any means said it was disgusting, and please dont try that one again!). Most people are buying them not for the nutritional value, you are right on that, they are buying them because they are convienent. Both of my kids get them for lunch, not everyday, maybe 2 or 3 days a week though, and neither of my kids are overweight. In fact both of my kids are VERY SLIM. Neither of them are what I would consider picky eaters except for the youngest with the crust. When I was younger I dident like the crust either.

Jaidlafraiche 02.20.13 at 7:19 am

Americans…you guys are funny, inventing everything to make yourselves even lazier, even though I’m not saying you’re all lazy. You have to realize you have all these overweight problems because of the way you eat, which is totally crazy…(I live in the US, and I’m French). About the uncrustables? They’re delicious :)

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